Research on the Development Path of Comprehensive Services in Colleges and Universities from the Perspective of Grounded Theory

Through the empirical analysis of user satisfaction in the comprehensive service hall of a university in Beijing, this paper investigates the factors and mechanisms that affect the service level of colleges and universities, and further explores the development path of comprehensive services in colleges and universities in the new era. It is found that user satisfaction of comprehensive service halls is influenced by hardware factors, service factors, and user factors. Among them, hardware factors and service factors are objective factors, while user factors are subjective factors. Based on the research results, starting from two objective factors of hardware and service, this paper proposes a development path for comprehensive services in colleges and universities in five aspects: consolidating site settings, consolidating infrastructure, enriching service content, improving service efficiency, and enhancing service level, so as to provide theoretical basis and practical reference for creating a new situation of scientific, service-oriented, and friendly comprehensive services for colleges and universities.