北京科技大学学报（社会科学版）

Interpretation of National Flag Multimodal Metaphor across the World

SUN Yi, ZHOU Jing

2016, 32(5): 1-7.

Abstract(453) PDF(29)

Abstract:
Traditional cognitive linguistics defines metaphor as a purely linguistic phenomenon, and Forceville and other representatives have extended conceptual metaphor to the multimodal platform. Flags of all countries mainly manipulate graphics, colors, text, concrete image, typography design for ingenious layouts and through juxtaposition of these different symbols to interpret profound meanings of individual flags, which constitutes a multimodal metaphor, with the source domain and the target domain represented by distinct modes. This study intends to, from the perspective of multimodal metaphor theory, amalgamate Conceptual Metaphor Theory and Conceptual Blending Theory, select some epitomized flag cases to analyze, in an attempt to grasp how the overall meaning of multimodal metaphor is established, and ultimately excavate extensive space for multimodal metaphor study.

Metaphor Scenarios in Political Cartoons: An Analysis of Critical Multimodal Metaphor

ZHAO Xiu-feng, DAI Xin-yang

2016, 32(5): 8-13,60.

Abstract(750) PDF(46)

Abstract:
By weaving metonymy and metaphor chains into fictive narrative scenarios, metaphor scenarios make full use of story logics to construe the target concepts, charged with given evaluations as well as assumptions. With some revealing instances from the editorial cartoons in Economist, this paper makes illustrations of the structures and mechanisms shared in the recurring CONFLICT/BATTLE metaphor scenario, whereby disclosing the political or ideological nature of such multimodal metaphor scenarios, which are by no means exempted from national stance, bias, and stereotypical perceptions. It suggests that readers have acute awareness over the ideological stance underlying and have a critical understanding of the concept it construed.

A Cognitive Multimodal Teaching Model for Writing of English Expository Articles: Color Terms

LIANG Xiao-hui, SUN Kai-meng

2016, 32(5): 14-22.

Abstract(368) PDF(16)

Abstract:
The training of logicality in writing English expository articles has long been a key teaching point due to the fact that the expository article serves as the foundation of academic writing. Since the expository article is concerned with the way people perceive and present the world, some theories of cognitive linguistics, which explores the cognitive development of human brain, can be employed to give instructions on the reading and writing of English expository articles. Some integrated studies of cognitive linguistics and English writing can be seen both home and abroad, among which researches targeted at a specific training method of logical thinking and its operational process can hardly be found. Against this background, this paper will utilize color terms, a cognitive theory, to demonstrate a multimodal training method of logical thinking in writing expository articles through text analysis and student composition revision.

A Study on Instruction Effects of Different Formats of Captions Instruction in English Major’s Audio-Visual Classroom

LIU Rui, ZHANG De-lu

2016, 32(5): 23-28.

Abstract(371) PDF(21)

Abstract:
The study examined the impact of three kinds of captions such as full-word, keyword and no-word captions instruction on improving students’ listening comprehension in a local university. The researchers interviewed the students on what they experienced and learned in three kinds of captions instruction respectively. The result showed that the audio-visual textbook can provide important contextual information and more easily stimulate students’ interest in learning. The keyword caption is the best one among all three kinds of captions instruction to improve students’ listening comprehension. The reason is that keyword captions can help them adjust their listening strategy, reduce students’ cognitive overload, complement their linguistic knowledge and promote them to confirm audio and visual information.

Situated Discourse and Multimodal Studies: Significance, Theory and Methodology

HUANG Li-he

2016, 32(5): 29-36.

Abstract(463) PDF(20)

Abstract:
Real-life situated discourse is the most fundamental form of human interaction and it is constructed in the experiencing process of the Experiencer with the help of human multimodal sensory organs. In this real-life situated discourse, the Experiencer’s Total Saturated Experience and Situated Cognition are closely related. For a more profound understanding on situated discourse, we suggest taking Simulative Modeling and Multimodal Corpus Linguistics as the methodology and Situated Cognition as the theoretical framework, which enables the study to approach the Total Saturated Signification in situated discourse. This paper presents an introduction to multimodal studies on situated discourse, and offers the agenda for future research, including: language and human action, revisit to classic issues in Pragmatics, linguistic phenomena in special groups of people, protection of endangered languages and multimodal rhetoric analysis, etc.. All these issues are believed to be relevant to human cognition and linguistic competence, and thus extend the scope of language study and will grow into a promising research field with good theoretical and applied significance.

Yangshi Lei’s Drawings and Archives of the Summer Palace in the National Library

BAI Hong-ye

2016, 32(5): 37-41.

Abstract(380) PDF(17)

Abstract:
Nearly 2000 angshi Lei’s drawings of the Summer Palace in the National Library provide a number of credibel historical data for understanding and studying the Summer Palace. Through the drawings we can see the architects’creations in the Royal Garden building, and the drawing is the microcosm of the architecture in the historical period.

An Analysis of the Political Culture of Rebuilding of the Summer Palace in Tongzhi Dynasty

ZHAO Ya-li

2016, 32(5): 42-47.

Abstract(367) PDF(17)

Abstract:
The Summer Palace is one of the most famous imperial gardens, which was burned in Xianfeng tenth year for the invasion of the British and French troops. After the reign of Emperor Tongzhi, the proposals of rebuilding of the Summer Palace were repeatedly put forward, and stopped for dissuasion of the court officials. The resistance of rebuilting of the Summer Palace, seemingly intervention of the palace affairs, was a national event in fact, which showed the traditional political culture of guarding the palace eunuchs, palace politics, maintaining the ancestor’s system and the imperial power, etc.

On the Name of the Three Hills and Five Gardens

FAN Zhi-bin

2016, 32(5): 48-51.

Abstract(360) PDF(15)

Abstract:
With the Chinese traditional philosophy and allusions, and the modern social identity, the paper analyses the concept of Three Hills and Five Gardens, determines the range of Three Hills and Five Gardens, and put forward some overall protection ideas.

The Basic Concept of Cosmopolitanism

CHEN Xun-wu

2016, 32(5): 52-60.

Abstract(310) PDF(15)

Abstract:
The contemporary philosophical concept of cosmopolitanism poses a major challenge for us, including the challenge of rethinking of ontology consciousness, right consciousness, sense of identity and difference, consciousness of ethical belonging, consciousness of political affiliation, etc.

A Comprehensive Expression of the Research on the Historical Records—Comments on Cheng Yu-qing’s Famous Notes and Comments ofPast Generations of the Historical Records

ZHAO Ji-ning

2016, 32(5): 61-64.

Abstract(357) PDF(14)

Abstract:
About the study of notes and comments on the Historical Records, a comprehensive system of two aspects in a book was rare before Ming Dynasty. Famous Notes and Comments of Past Generations of the Historical Records written by Cheng Yu-qing in Qing Dynasty, made innovations styles, collected the notes of ancient and modern, and particularly emphasized the notes of geographical aspects in order to facilitate the students. It has brought together 160-170 famous reviews of past generations, making notes and commentaries at the top of a page, and created a philosophy of his own. Cheng’s book is a comprehensive expression of the research on the Historical Records.

Reasons for the Formation of Literary Style and Discourse Mode of the Book of Lord Shang

WANG Hai-yang

2016, 32(5): 65-70.

Abstract(370) PDF(14)

Abstract:
Li Kui’s and Wu Qi’s political reforms and the political tradition of State Wei constructed the ideological basis of Lord Shang. But State Qin’s special development status and practical requirements made the thought of Lord Shang gradually tend to extreme. He even thought that the country should use all its armed might to indulge in wars of aggression. Lord Shang established the thought foundation of Shang School. Because of Shang School’s special behavior and way of thinking, theBook of Lord Shang mainly used practical writing, and most of this book’s essays are disquisitions, and it is plain, simple and vigorous in language. Authors of the book mainly used two reasoning methods to prove their points of view: the historical citation and the use of experiences. The combination of these reasoning methods makes the significance of the argument increased significantly, and it marks that the disquisition has become a mature literary style.

On Labor Contract Legal System of South Africa

XIAO Hai-ying, LU Ren-mao

2016, 32(5): 71-75,80.

Abstract(453) PDF(26)

Abstract:
As the strategy of Chinese Enterprises Going Out is carried forward, Chinese Enterprises Walking Into Africa is one of the most imporatnt strategies. The economic cooperation and communication between China and South Africa has developed into a profounding level, thus to know and be familiar with the labor and social security law system has been the important weapon for Chinese Enterpriese Going Out. South Africa is one of the most developed economic countries of Africa, its labor contract legal system has learned the essences from the Euro-American law, at the same time, it has the distinctive native characteristics. By comparing with the Chinese labor contract legal system, we found that the regulations about the form, the content and the types of South African labor contract legal system are tending to protect the employees’ lawful rights and interests. If the employer doesn’t follow the rules of South African labor laws when dismissing the employees, he or she will suffer the adverse impact and a great economic loss.

Analysis of the Difficult Problems of “Birth Defects”

LIU Ting-hua

2016, 32(5): 76-80.

Abstract(369) PDF(12)

Abstract:
The medical institutions encroached upon the patient’s right to know in the prenatal examination and diagnosis, resulted in the loss of chance of termination of pregnancy, birth defects and serious damage to the parents, so should bear tort liability. Damage compensation will not harm the dignity of the child, will not increase the defensive medical treatment, but will help reduce and disperse the risk of prenatal diagnosis. Specia maintenance costs caused by birth defects should be supported and mental damage compensation is an applicable rule.

A Brief Analysis on the Improvement of the Legislation of the People’s Livelihood of China

FU Qiang

2016, 32(5): 81-88,101.

Abstract(270) PDF(13)

Abstract:
There are the following problems in the legislation of the people’s livelihood of China: the number of relevant laws is small, the law system is imperfect, the content and ideas of some laws are old-fashioned, and some laws are too principle to be implemented and inconsistent with the reality. To improve our current legislation of people’s livelihood, we should work from the following aspects: firstly, we should establish such principles as the combination of privilege and universal right, the protection of rights, minimum standard of living, strengthening the responsibility of government, and having far-sight. Secondly, respecting the content of legislation, we should quicken the process of enacting, revising and repealing the laws of people’s livelihood, integrate the law system of people’s livelihood, and make the legislation of people’s livelihood more scientific. Thirdly, learn advanced experience of people’s livelihood legislation from other countries comprehensively.Finally, respecting the legislative technique, we should write the rules more specifically rather than more generally, thinking much of the enforceability of the laws.

National Policy: the Integration of Technology and Market Economy——With the Case of China’s Civil UAV

SONG Lin, LIU Zhao

2016, 32(5): 89-95.

Abstract(406) PDF(14)

Abstract:
China’s civil UAV started in the 1980’s, after 30 years, has rapidly occupied the market in the world. In the paper, by analyzing the historical development of China’s civil UAV, the authors think that the national policy in the field plays an important role to promote the integration of technology and market. It was believed that “science and technology is the first productive force”, which establishes the concept of integration of science and technology with economy. The development of market economy accelerated the integration of technology with market; the transition system of scientific research promotes the development of the civil UAV enterprises; civil-military integration policies accelerate the usage of military technology in civil productions; and industrial policies of supporting or controlling UAV determine the industry developing direction. In addition, the paper further analyzes the problems in the national policy in encumbering the development of China’s civil UAV.

A Panoramic Review of the Studies on Margaret Atwood in China

ZHAO Qian

2016, 32(5): 96-101.

Abstract(377) PDF(19)

Abstract:
Margaret Atwood is one of the most popular contemporary writers among Chinese scholars. She has been praised as the “Queen of Canadian Literature”. The thesis is going to analyze all kinds of research results related to the field. As a result, we can know the trend of the previous studies so as to reveal the problems existed and provide useful suggestions.

The Carnival of Demons—A Case Study of Carnivalesque Elements in Sologub’s The Little Demon

SHENG Bai-hui, ZHANG Zi-yuan

2016, 32(5): 102-106,110.

Abstract(349) PDF(9)

Abstract:
Theory of carnivalesque is the poetic theory proposed by Russian scholar Bakhtin, which focuses on carnivalesque features in literary works. Sologub in The Little Demon using the external appearance of carnivalesque elements showed deep evil in human nature and the kinds of human hideous act. And it analyzed the shortcomings of human nature. The whole work is full of darkness and despair, but in a carnival atmosphere a black comic was shielded. Discussion of the works carnival factors for the readers to understand the nature of works has a non-negligible role.

The Fiction Miracle in Wildest Fantasy

GAO Ya-bin, WANG Wei-ying

2016, 32(5): 107-110.

Abstract(335) PDF(9)

Abstract:
As a science fiction writer with innovation and pioneering spirit in 1950s to 1960s in last century, Xiao Jianheng’s science fiction takes his bold imagination as strengths.Booker’s Adventures is the masterpiece of his science fiction. Through a fantastic story, he carried out science imagination on organ transplantation and the future of life. His creation opened a magnificent window for the time, which greatly enriched the narrative art of science fiction.

On Index for Research Quality of Humanities and Social Science

YANG Xiao-ming, CHEN Cong, JIN Rui

2016, 32(5): 111-118.

Abstract(368) PDF(9)

Abstract:
In this paper, based on the article number published on the domestic top journals and reproduced on the Xinhua Abstract, a quality index, model for the research of social science and the humanities is built. And the medel is used to empirical evaluation of the research institutions in China. The results show that the top 10 institutions in China respectively are Renmin University, The Chinese Academy Of Social Sciences, Peking University, Beijing Normal University, Nanjing University, Tsinghua University, Zhejiang University, Wuhan University, Sun Yat-Sen University and Fudan University.

2016 Vol. 32, No. 5