A Three-Dimensional Pathway to Enhance the Effectiveness of Ideological and Political Education Empowered by Digital Technology

With the extensive and deepening application of digital technology in the field of ideological and political education, empowering ideological and political education with digital technology to enhance its quality and efficiency has become the key direction for current ideological and political education reform. From the perspective of operational logic, the empowerment of digital technology to improve the effectiveness of ideological and political education mainly includes three dimensions: “attracting, educating and influencing people through digital means”, namely, “audio-visual impact” to enhance the vitality of ideological and political education, “precise customization” to enhance the pertinence of ideological and political education, and “dual-line linkage” to enhance the connectivity of ideological and political education. From the perspective of practical obstruction, current digital technology has not been fully embedded and empowered in the field of ideological and political education, and there are still weaknesses such as subject cognitive deviation, technology implementation deviation and policy execution deviation. From the perspective of the optimization strategy, in order to adapt to the new requirements of the modernization of ideological and political education, it is necessary to construct a new interactive field, activate a new ecosystem, and develop new narrative ideas for digital ideological and political education, so as to promote ideological education from “novelty” to “touching the heart”, from “quality” to “quality and efficiency”, and from “explicit” to “implicit”.