Abstract: The “14th Five-Year Plan” period is critical for China’s development from building a moderately prosperous society in all respects to basically realizing socialist modernization. It is also an important period for China’s transition from “a big country in education” to “a powerful country in education”. The new round of technological advancement, industrial transformation, and complex cultural environment have put forward higher requirements for talent cultivation in China. Non-academic continuing engineering education is an important way to cultivate high-quality versatile professionals, while the curriculum ideological and political construction is an important means for universities to achieve the goal of fostering virtue through education. Both are necessary elements for building a high-quality education system in China. This paper outlines the era value and practical difficulties of curriculum ideological and political construction in non-academic continuing engineering education courses at universities with industry characteristics. Taking the non-academic continuing engineering education at University of Science and Technology Beijing, especially the “Principles and Practice of Steel Rolling Production”, a demonstration course of ideological and political education in Beijing, as an example, it expounds the system construction of the organic unity of the “four body coordination” ideological and political system and the knowledge system of steel rolling specialty, and discusses the practice of promoting the reform of non-academic engineering education at universities with industry characteristics under the new circumstances.