Discourse Strategies of Affiliating Writers with Putative Readers in Newspaper Editorials: An Individuation Perspective in Systemic Functional Linguistics
-
摘要: 社论作者假定存在一些潜在受众,在写作过程中与这些受众进行交流、结成群体关系,以期达到引导舆论、劝服受众接受社论提出观点的目的。研究以《中国日报》英文版的社论语篇为语料,以系统功能语言学个性化(individuation)之联合关系(affiliation)为分析框架,以评价系统和概念系统为理论基础,探讨社论作者和潜在受众之间群体关系的话语建构模式及建构策略。研究发现,社论作者通过[态度+概念实体]耦合体(evaluative coupling)联合持有相同观点的潜在受众,并通过实体间的语义关系(分类关系和组成关系)将持有不同观点的潜在受众联合起来,实现劝说目的。研究在一定程度上发展了个性化关系,并且为社论语篇劝说性研究提供了一个新的语言学视角。Abstract: Editorial writers assume the existence of some putative readers and communicate with these readers in the writing process to influence their opinions and persuade them into the positions of the editorials. Drawing on the discourse semantic systems of appraisal and ideation and the individuation cline in Systemic Functional Linguistics, this study explores the patterns of affiliation and the strategies of affiliating with putative readers in newspaper editorials, using the editorials from China Daily as the data. The analyses show that editorial writers affiliate with the putative readers through the couplings of [attitudinal value + ideational entity], which are combined together into a syndrome of couplings through the taxonomic relations between entities, such as superordination and composition. This study develops the individuation cline and provides a new perspective for exploring the persuasive nature of editorial discourse.
-
Key words:
- newspaper editorials /
- affiliation /
- Systemic Functional Linguistics /
- individuation
-
图 1 联合关系话语建构模式
-
[1] MARTIN J R & WHITE P R R. The Language of Evaluation: Appraisal in English [M]. New York: Palgrave Macmillan, 2005. [2] 赵民. 关于同一事件的英语社论的结尾对比分析−介入系统视角[J]. 当代外语研究,2015(4):23-28,77. [3] HALLIDAY M A K & MATTHIESSEN C M I M. An Introduction to Functional Grammar [M]. New York: Routledge, 2004. [4] 刘悦明. 《人民日报》元旦社论语篇评价手段历时分析[J]. 西安外国语大学学报,2012,20(2):26-30. doi: 10.3969/j.issn.1673-9876.2012.02.008 [5] 孙铭悦,张德禄. 评价策略分析框架探索−以英语社论语篇为例[J]. 外语学刊,2018(2):27-34. [6] LIU F & HOOD S. Rhetorical strategies of political persuasion: the play of irrealis and realis meaning in re/aligning readers in newspaper editorials [J]. Text & Talk, 2019, 39(5):589-613. [7] BEDNAREK M & MARTIN J R. New Discourse on Language: Functional Perspectives on Multimodality, Identity, and Affiliation [C]. London: Continuum, 2010. [8] 马丁,王振华. 实现化、实例化和个性化−系统功能语言学的三种层次关系[J]. 上海交通大学学报(哲学社会科学版),2008,16(5):73-81. [9] 刘飞飞,常晨光,张坤坤. 亲和关系视角下中国媒体评论中政治话语修辞研究[J]. 山东外语教学,2019,40(4):35-46. [10] MARTIN J R. Semantic variation: modelling realisation, instantiation and individuation in social semiotics [C] // BEDNAREK M & MARTIN J R. New Discourse on Language: Functional Perspectives on Multimodality, Identity, and Affiliation. London: Continuum, 2010: 1-34. [11] KNIGHT N K. Laughing Our Bonds Off: Conversational Humour in Relation to Affiliation [D]. Sydney: University of Sydney, 2010a. [12] ZAPPAVIGNA M. Ambient affiliation: a linguistic perspective on Twitter [J]. New Media & Society, 2011, 13(5):788-806. [13] ZAPPAVIGNA M & MARTIN J R. Communing affiliation: social tagging as a resource for aligning around values in social media [J]. Discourse, Context & Media, 2018(22):4-12. [14] MARTIN J R. The effability of semantic relations: describing attitude [J]. Journal of Foreign Languages, 2020, 43(6):2-20. [15] MARTIN J R. English Text: System and Structure [M]. Philadelphia: Benjamins, 1992. [16] HAO J. Analysing Scientific Discourse from a Systemic Functional Linguistic Perspective: A Framework for Exploring Knowledge Building in Biology [M]. New York: Routledge, 2020. [17] LIU F. Strategies for Affiliation in Media Editorials: Persuading and Aligning Reader [D]. Sydney: University of Technology Sydney, 2017. [18] LIU F. Lexical metaphor as affiliative bond in newspaper editorials: a systemic functional linguistics perspective [J]. Functional Linguistics, 2018, 5(1):1-14. doi: 10.1186/s40554-018-0052-1 [19] MARTIN J R. Beyond exchange: appraisal systems in English [C] // HUNSTON S & THOMPSON G. Evaluation in Text: Authorial Stance and the Construction of Discourse. Oxford: Oxford University Press, 2000: 142-175. [20] MARTIN J R. Tenderness: realisation and instantiation in a Botswanan town [C] // NORGAARD N. Systemic Functional Linguistics in Use. Odense: Odense Workshop Papers in Language and Communication, 2008: 31-62. [21] CAPLE H. Reconciling the co-articulation of meaning between words and pictures: exploring instantiation and commitment in image nuclear news stories [C] // MAHBOOB A & KNIGHT N. Questioning Linguistics. Cambridge: Cambridge Scholars Publishing, 2008: 77-94. [22] 毛明勇,桑红艳. 人际意义视阈下新媒体语篇图文关系探究−以微信公众号China Daily文章为例[J]. 北京科技大学学报(社会科学版),2021,37(2):147-153. [23] 王振华. “硬新闻”的态度研究−“评价系统”应用研究之二[J]. 外语教学,2004,25(5):31-36. doi: 10.3969/j.issn.1000-5544.2004.05.008 [24] 胡壮麟. 语篇的评价研究[J]. 外语教学,2009,30(1):1-6. [25] Caribbean cooperation [N]. China Daily, 2013-06-04(08). [26] KNIGHT N K. Wrinkling complexity: concepts of identity and affiliation in humour [C] // BEDNAREK M & MARTIN J R. New Discourse on Language: Functional Perspectives on Multimodality, Identity, and Affiliation. London: Continuum, 2010b: 35-55. [27] MARTIN J R. Realisation, instantiation and individuation: Some thoughts on identity in Youth Justice Conferencing [J]. DELTA:Documentação de Estudos em Lingüística Teórica e Aplicada, 2009(25):549-583. [28] ZAPPAVIGNA M. Enacting identity in microblogging through ambient affiliation [J]. Discourse & Communication, 2014, 8(2):209-228. [29] BEDNAREK M. The Language of Fictional Television: Drama and Identity [M]. London: Continuum, 2010. [30] 于洋. 微博中群体的建构: 系统功能语言学新视角[J]. 东岳论丛,2013,34(1):187-190. [31] BELL A. The Language of News Media [M]. Oxford: Oxford University Press, 1991. [32] KNOX J S. Multimodal Discourse on Online Newspaper Home Pages: A Social-semiotic Perspective [D]. Sydney: University of Sydney, 2009. [33] China-POK partnership [N]. China Daily, 2013-06-27(08). [34] Ward off capital risks [N]. China Daily, 2013-06-19(08).