基于BSC的适应性企业战略实施协同效应评价分析

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Research on the Synergy Effect Appraisal of Adaptive Enterprise Strategy Implementation Based on BSC Theory

School of Economic and Management Harbin Engineering University, Harbin 150001, China

摘要: 随着市场环境的迅速变化，企业面临着比以往更严峻的考验。如何整合企业内外部资源，发挥组织协同效用，快速响应市场需求成为现代企业发展的又一关注重点。文章从适应行企业战略实施的角度分析了企业内外协同效应的内涵、评价机理、方法等，以期从一定程度上帮助企业实现内外协同运作，达到长久稳定的发展目标。
- 适应性企业 /
- 战略实施 /
- 协同 /
- 平衡计分卡
Abstract: With the rapid change of market environment, the enterprise will face a.sterner test than ever before.How to integrate internal and external resources to display organization synergy effect and respond to market demand fast becomes another focus on modern enterprise development.This paper analyzes the connotation, appraisal mechanism and method of inside and outside synergy effect from the angle of the adaptive enterprise strategy implementation so as to help the enterprise to realize the inside and outside synergy operating, and then achieve the long-time and stable development.
- adaptive enterprise /
- strategy implementation /
- synergy effect /
- balanced scorecard

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