Abstract: As a fashionable term, the New Century Chinese Literature is interpreted partially, whether it is regarded as a subjective title to a period literary history or to a view of evaluation about literary phenomena. At the same time, the relevance facts are submerged among the denominational disputation of this man-made term. Specially, the consummation of cultural market, the development of literature on the internet, and the synchronic accumulation of different generations of literary population. have already brought along a series of bran-new essentials and pulse of the macrocosm of Chinese literature. These cases tell us the truth that the system of literary undertakings, the communicational medium of literary information, and the social environment of literature have undergone rapid and profound structural transformations.